June172010
Bringing Marketing on Foursquare Into Focus
Foursquare is getting a lot of attention these days, not just because of their meteoric growth, but also for being at the forefront of enabling businesses to market and promote with their location-based service. The promise of marketing with Foursquare is that it “will empower you to develop more engaging ongoing relationships with [your] customers” but the cost and risk involved make achieving this much harder than it sounds. (full article…)
SocialFresh.com | Bringing Marketing on Foursquare Into Focus (by Lyell E. Petersen | @93octane)
Tags: /foursquare /location-based services /social marketing
December82009
Postabon: a @Foursquare and @Groupon love child
Postabon is a location-based service that allows people to tag and share deals around them. It marries two concepts that have caught the attention of venture capital firms in the last two years: marking-up the places around you through mobile apps and using the power of crowds to drive sales. (full article…)
VentureBeat | Postabon is the love child of Foursquare and Groupon by Kim-Mai Cutler (via @kitmueller)
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Tags: /foursquare /groupon /postabon
December42009
Next year’s Twitter? It’s Foursquare
As 2009 draws to a close, with Twitter undoubtedly this year’s media darling and Facebook continuing on its path to global domination, you may wonder which social-media service will become tech’s poster boy in 2010. Among the Web’s early adopter set, the answer is nearly unanimous: Foursquare (full article…).
CNN.com | Next year’s Twitter? It’s Foursquare (by Pete Cashmore, Mashable)
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Tags: /foursquare /twitter
